As the classical music industry emerges from the pandemic, the issues of allocating resources to sales and marketing and making serious commitments to R&D could well determine an orchestra’s future.
Laurence Vittes grew up in Los Angeles, and trained as a cellist, librarian and writer. He wrote for The Economist, LA Times, and Huffington Post. In addition to Strings, Vittes write for The Strad, Gramophone, Bachtrack, and Seen & Heard International.
Your Favorite Album: Mozart's Piano Concertos
Favorite Song to Play on Your Instrument: Bach's Six Cello Suites
Instrument of Your Dreams: Mozart's piano